Jul
24
OTW (ONE TO WATCH) #3 : VIRTUAL STORE TRIALS
Having now met over 700 start-ups, I wanted to highlight the ones that I feel stand out, the ones that …
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May
08
OTW (ONE TO WATCH) #2 : NORTHFORK
Having now met over 600 start-ups, I wanted to highlight the ones that I feel stand out, the ones that …
Read ArticleApr
17
OTW (One to Watch) #1 : Picasso Labs
Having now met over 600 start-ups, I wanted to highlight the ones that I feel stand out, the ones that …
Read ArticleSep
22
Just do it…..how PlanSnap is embracing the growth of the ‘experience economy’
This week I met PlanSnap a frictionless social planning app that gets everyone to agree on the details …
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25
So why is it taking so long? The 6 P’s that slow down decision making.
A common question I am asked from start-ups is on the subject of how long things seem to take, from …
Read ArticleJan
09
Here’s why free trials don’t work and what to do instead
When I was on the corporate side of the table I would meet new suppliers who would sit down and …
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01
Brands still need to make the first move…
As a former Brand Director and now an entrepreneur, I have gained first hand experience from both sides of the …
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19
Beware: BYOH, a condition to be avoided…
Running your own business requires many skills, not least bravery, persistence and endless amounts of passion. It is obviously very …
Read ArticleJun
06
The big secret of undertaking a successful trial for a brand – CHARGE FOR IT!
At Tech2Brand my main aim is to help start-ups to get work with a brand – sounds simple, if only …
Read ArticleMar
31
6 rules that will ensure business success at your company’s next birthday
Last month I congratulated the UK Start-up magazine Disrupts on hitting it’s 1st birthday. — great news. I find …
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